Apparently Shorter Theatrical Windows Are Bad For Home Video Revenue

by Jeremy Spirogis
Apparently Shorter Theatrical Windows Are Bad For Home Video Revenue

Along with how the period of time a film spends in theaters correlates to theatrical and residential video revenues, this research, commissioned by NATO (National Association of Theatre Owners), took a wide range of different components under consideration, together with field workplace, size of theatrical run, perceived high quality (by Rotten Tomatoes scores), sequels, time of yr, energy of field workplace within the 4th week of the theatrical run. Along with discovering that shorter theatrical home windows injury each a film’s industrial efficiency in theaters and on house media, the research additionally discovered that the size of the theatrical run is “more highly correlated to home sales than to box office sales.”

Leave a Comment