Craig Conover from Southern Charm introduced that his firm Sewing Down South is ramping up manufacturing to create masks and robes. He additionally plans to donate the proceeds from merchandise to assist these combating the COVID-19 (coronavirus) epidemic on the frontlines.
The attorney-turned-textile-entrepreneur defied the chances when he took a leap of religion and launched Sewing Down South, deciding to design pillows as a substitute of pursuing a full-time profession as a lawyer. His pillow business took off and had simply celebrated its first 12 months in business when the pandemic struck.
Conover and Jerry Casselano, CEO and co-founder of Sewing Down South, talked about their plan with Showbiz Cheat Sheet. They mentioned those that buy a Sewing Down South product will assist in their donation efforts to frontline healthcare employees.
Conover explains that making masks and robes isn’t only a easy stitching course of
Fans hoped Conover may take into account stitching masks to assist fight COVID-19. But switching from being a pillow producer to creating surgical masks and robes isn’t so easy.
“It’s been a frustrating process because I love everyone’s enthusiasm for it, but the problem is that you just can’t make medical equipment,” Conover explains.
Conover needs to make certain he’s making a product that follows particular pointers and meets the precise wants. He sees how others are buying material and stitching masks. “I like how everyone’s sewing masks, but the problem is, it’s a very advanced disease, and it’s very small particles and without an actual N95 mask, it just doesn’t stop the virus,” he reminds followers.
“What we’ve been doing is researching ways we can still efficiently, and for the best use of our time and money, help out,” Conover continues. “So what the surgeon general said is making regular masks helps to free up those N95 masks for people who are actually dealing with COVID.”
“We’re also going to be making reusable hospital gowns and masks that are colorful and bright and bring a little bit of personality into the hospital or just people in their general lives,” he says. He provides the road ought to assist individuals from spreading the virus, however possible gained’t assist individuals from changing into contaminated.
This is how the masks and robes can be utilized
Casselano careworn that the masks aren’t going to be surgical or medical grade. “They’re not medical grade so they’re not going to keep people from getting infected,” he emphasised. “But it’s more of keeping the spread from going. So the manufacturers we utilize and work with, all the sewers, the local governments. Some potential frontline workers. Doctors aren’t going to wear this. But if ‘Joe’ and ‘Jan’ wanna wear [a mask] and go to the grocery store, that’s kind of another way to go about it.”
He says the reusable robes are medical grade. “We’re obviously not at the point where we are big enough to donate everything,” Casselano continues. “So we are doing it at cost. If any hospitals or governments are looking for that, at hiyall@sewingdownsouth, they can reach out there.” Casselano provides that he hopes masks and robes will probably be out there within the subsequent two to 3 weeks, however the timeline stays fluid.
The firm is donating product proceeds to frontline employees.
Conover says his new line was alleged to launch however is being placed on maintain in the course of the disaster. However, the nursery line rolled out and is accessible for pre-order.
“The other side of what we’re doing is we’re going live with a selection of four of our nursery line pillows that are coming out,” Casselano says. The pillows at the moment are all pre-order because of the pandemic. He estimates orders will hopefully be despatched out mid-to-late May with proceeds going to frontline employees. “So if we can get food delivered to hospitals for healthcare workers, we’re going to be doing that,” Casselano shares. “We’re trying to put our focus on sustaining the frontline staff versus trying to get surgical masks to those people in general.”
Conover says April 1 was the corporate’s anniversary. “So we just want to bring a positive outlook to everything. And for the next week, at least, proceeds of the sales from everything on our website are going towards things for the frontline,” he says. “Whether that is us buying PPE’s (personal protective equipment) for them that they need, or catering lunches and dinners. We just want to uplift them. It’s something we can root for and we like to root for other people.”