Disney Has Asked a California Elementary School to Cough up Cash for Screening ‘The Lion King’

by Jeremy Spirogis
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Disney
has made headlines as soon as once more. This time, they haven’t made headlines for
stealing the concept of an artist or growing one more hit
television show
or film. They aren’t even within the information for his or her wildly
fashionable theme parks. Instead, the corporate chargeable for the preferred
animated characters in historical past have made headlines for asking an elementary faculty
to pay up for screening one in every of their movies for college kids.

A college in Berkeley, California
is being requested to fork over $250

It appeared like a easy fundraiser
for an area elementary faculty. A father went to Best Buy and procured The
Lion King
on DVD. The movie was proven to college students to maintain them occupied
throughout household evening on the faculty. Everything appeared to go simply superb, in accordance
to the administration, however weeks later, they had been contacted by Movie Licensing
USA, the corporate that represents Walt
Disney
with regards to licensing.

According to Berkeley
Side
, the college, Emerson Elementary, was knowledgeable that that they had
violated copyright legal guidelines and had been responsible for a $250 payment, the one-time licensing
payment related to displaying the movie.  Movie
Licensing USA additionally gave Emerson Elementary the choice of buying an annual
licensing payment that might enable them to indicate Walt Disney productions on the faculty
and in lecture rooms. The yearly payment prices greater than $500 per yr.

Administrators from Emerson Elementary
are planning to pay the payment, albeit begrudgingly. There is not any phrase on how Movie
Licensing USA came upon in regards to the occasion, however apparently, a part of the service
they supply to main movement image studios is following up on any and all
copyright infringement instances. This is way from the primary time Disney, particularly,
has gone after colleges and small outfits for copyright and trademark
infringement
.

Disney has sued everybody from
Etsy Shop homeowners to Deadmau5

Disney isn’t merely going after
small colleges that use Walt Disney movies for leisure functions. The
firm is fairly well-known for being litigious. In 2014 the corporate well-known
for Mickey Mouse took problem with Deadmau5, a DJ. Deadmau5
tried to trademark the signature headgear he wears on stage so he might use
the picture on licensed merchandise. Disney bought wind of the request and filed an
opposition. A yr into the battle, they settled out of courtroom, in line with The
Hollywood Reporter
. Disney alleged that the headgear that Deadmau5 wears
on stage too carefully resembled the signature silhouette of Mickey Mouse and
might trigger confusion.

Disney, and different main film
studios, have additionally spent a good period of time policing the artisans who
make the most of Etsy to promote their wares. There are numerous tales about Etsy outlets
being shutdown as a result of Disney issued stop and desist letters. Their litigious
nature stretches again a long time, although. In 1989, Disney was perceived as a
modern-day (at the moment) Scrooge for demanding three preschools paint over
Disney characters that adorned the partitions, in line with the
Chicago Tribune
. They have additionally shut down faculty performs that utilized
their music and issued stern warnings to varsities who view their movies in
class.

Disney has discovered itself on the
different facet of courtroom instances, too

While Disney is busy asking
elementary colleges to pay up earlier than they hit the play button, they’ve been on
the opposite facet of the equation, additionally. In reality, Disney is presently coping with
the potential fallout from their upcoming movie, Onward.
A San Francisco-based artist has accused Disney’s Pixar of using pictures of her
very unique van
of their animated movie with out her permission. The lawsuit
revolves round a custom-made van and the unicorn pictures that adorn it. In the
film, two elves, performed by Tom Holland and Chris Pratt, go on an journey to
discover out about their household in a strikingly comparable trip.

Pixar was additionally sued a number of occasions
over their hit flick, Inside
Out
. Several writers and animators got here ahead to say that that they had
beforehand developed the idea earlier than the film was launched. The consequence of these
instances stays unknown.

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