How Soulja Boy Is Making an Insane Amount of Money Because of the Coronavirus

by Jeremy Spirogis
Soulja Boy performs onstage

For years, Soulja Boy has been one of the fashionable rappers within the business. He is liable for among the greatest dance jams of the 2000s, together with “Kiss Me Through the Phone,” “Crank That (Soulja Boy)” and “Pretty Boy Swag.”

He has remained prolific within the music trade for effectively over a decade, and though he has confronted his fair proportion of controversy, followers nonetheless love his music.

These days, within the midst of the COVID-19 pandemic, Soulja Boy has discovered a wholly distinctive solution to make cash — and it’s completely separate from his music profession.

How did Soulja Boy get into music?

Soulja Boy performs onstage
Soulja Boy | Presley Ann/Getty Images for Pandora Media Inc

Soulja Boy was born DeAndre Cortez Way within the bustling metropolis of Chicago, Illinois. As a younger youngster, he lived in a number of completely different states, together with Georgia, and ultimately, Mississippi. As a youngster, Soulja Boy started writing and recording songs, which he then uploaded to the web site SoundClick.

When listeners started discovering his music, and with the suggestions changing into overwhelmingly constructive, Soulja Boy created accounts on different streaming web sites, together with YouTube and Myspace.

In the summer season of 2007, Soulja Boy’s first hit single, “Crank That” hit the airwaves. It rapidly grew to become the tune of the summer season and topped charts throughout the United States.

Over the following a number of years, Soulja Boy continued his rise to fame, and labored with some big-name artists equivalent to MC Hammer and Sammie. As his star rose, Soulja Boy started exploring his skills as a file producer, engaged on initiatives with Nicki Minaj, Beyoncé, and Diddy. 

What is Soulja Boy greatest identified for?

In the previous a number of years, Soulja Boy has made headlines for a lot of various things in addition to his music. He has curated a trend line and even dabbled in performing. In late 2018, Soulja Boy launched his very personal online game console, referred to as SouljaRecreation.

From the beginning, the product launch was mired in controversy. Many drew comparisons between the design of his console and that of the one produced by each Nintendo and Sega. Not solely was the console critically panned, but it surely finally was deemed to be a ripoff of different designs and the unique console was finally pulled.

Soulja Boy can also be identified for having feuds with a number of different well-known artists, together with a long-standing beef with Chris Brown. Still, in late 2017, Soulja Boy admitted that he was over feuding with different artists and that his mom wouldn’t be happy with the way in which he had been performing.  

Soulja Boy’s cleaning soap firm is doing rather well

Soulja Boy is much less targeted on music as of late than he’s on preserving his aspect business afloat. While many companies are struggling within the wake of the COVID-19 pandemic, Soulja Boy’s is flourishing.

As reported by PageSix, Soulja Boy just lately invested in a business referred to as The Soap Shop, which sells hand soaps, dish detergent, and a variety of different cleansing merchandise. With folks dashing to maintain their houses and environment completely sanitized to attenuate the danger of COVID-19 contagion, The Soap Shop has reportedly seen a 3,000 p.c improve in business. 

While there’s little doubt that Soulja Boy is “cleaning up” with the additional money that the business is making, he’s additionally being socially acutely aware. The Soap Shop invests in a number of charitable organizations, together with Soulja Boy’s personal nonprofit, Bubbles for Cash.

There’s no telling how lengthy the coronavirus disaster might proceed, however so long as it does, folks will probably proceed to purchase up cleaning soap and sanitizers as quick as companies can hold them in inventory – which implies that Soulja Boy might come out the opposite finish a a lot wealthier man. 

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