‘RHONY’: Are Cable Ratings Influenced When Bethenny Frankel Is a Cast Member?

by Jeremy Spirogis
Bethenny Frankel from

Does the “Bethenny Frankel” issue actually affect scores of The Real Housewives of New York City? Like most sequence, RHONY has tracked scores peaks and valleys. But are they related to whether or not or not Frankel seems on the season? The brief reply seems to be sure. Ratings are seemingly decrease when Frankel isn’t on the present.

Bethenny Frankel from 'RHONY'
Bethenny Frankel| Andrew Eccles/Bravo/NBCU Photo Bank

Season 5 seemed bleak when Frankel was not on the forged roster. The season noticed a 20% dip in scores in 2012, which occurred whereas Frankel was on hiatus from the sequence.

“Nielsen numbers for the primary two episodes of RHONY inform a worrisome story. Compared to the scores common for final season, the common scores of the June four and 11 episodes of NYC’s Real Housewives had been down 21% in complete viewers — from virtually 2 million to 1.6 million,” in line with the New York Daily News. “Based on the same comparison, the season so far is down 22% among viewers 25-54, the key demographic on which advertisers base their commercial buys.” Frankel left and viewers met Aviva Drescher, Carole Radziwill, and Heather Thomson.

Bethenny Frankel returned and scores rose 20%

Frankel returned to the sequence in 2015 for seasons 7 by means of 11. Bravo launched a press release about sequence development on the finish of 2016, citing that RHONY skilled a 20% improve.

“Helping to gasoline this development, Bravo is bucking trade developments with 15 returning sequence up season over season in complete viewers together with: … The Real Housewives of New York City (+20%).” RHONY development outpaced the franchise flagship present, The Real Housewives of Orange County, which skilled a 10% development. The Real Housewives of Beverly Hills is presently having a scores growth however solely grew by 5% in 2016.

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Twitter account, Bravo Ratings insists Frankel was carrying the sequence. “Good afternoon, RHONY was going to be axed till Bethenny signed again on for S7 and put the present again on the map when it was reaching season highs of 1.7m+ throughout S8 and S9.” Adding, “there’s a reason why S6 was delayed being aired for an ENTIRE YEAR.” Bravo has not formally backed this assertion.

But scores soared throughout season 7. “The season seven finale of The Real Housewives of New York City (8/11/15) delivered 2.1 million complete viewers, 1.three million P25-54 and 1.2 million P18-49, marking double digit development up 15 p.c, 15 p.c and 18 p.c in every respective demo versus the prior week’s episode,” in line with a press release from Bravo. “The Real Housewives of New York City season seven averaged over two million complete viewers, 1.three million P25-54 and 1.1 million P18-49. Compared to the complete prior season, the sequence was up 13 p.c amongst P25-54, 10 p.c amongst P18-49 and eight p.c amongst complete viewers.”

Is season 12 in bother?

Season 12 of RHONY is nothing wanting wild and entertaining. But scores have been bumpy, main some followers to beg for Frankel’s return. She has made it clear, there may be no way she’s coming back for a 3rd run.

But new forged member Leah McSweeney has been heralded as one of many few new forged members that followers have rapidly embraced. Her brash, in-your-face strategy to the prevailing forged members is refreshing for some followers. Plus, she blends effectively with this sequence, which is rooted closely in comedy. Nonetheless, scores have trended downward in latest weeks.

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The newest episode solely drew about 1.180 million viewers in line with Bravo Ratings. Meanwhile, RHOBH is seeing numbers nearer to 1.5 million weekly viewers. The wild (and humorous) Halloween episode might have been RHONY‘s lowest-rated episode ever at lower than 1 million viewers. The season-high this yr was episode 9 when Ramona Singer threw a personal occasion in Newport, Rhode Island. McSweeney bought drunk and wild, doing a somersault within the grass. “S12E09 – 1.325 million viewers (0.41 18-49 demo) *season high in total viewers*,” in line with Bravo Ratings.

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