On Nov. 16, it was reported that Scooter Braun bought Taylor Swift‘s music masters to Shamrock Holdings for over $300 million. In a letter addressed to her followers, Swift revealed her aspect of the story. According to Swift, she was unable to buy her personal masters from Braun, and as a part of the deal Braun struck with Shamrock Holdings, the funding fund was not allowed to let Swift know concerning the buy forward of time.
Scooter Braun purchased Taylor Swift’s masters in 2019
In June 2019, Braun’s Ithaca Holdings LLC bought Big Machine Label Group from Scott Borchetta, securing the masters to Swift’s first six albums within the buy. After the sale was made public, Swift revealed a letter on Tumblr explaining that she was unable to buy her masters with out resigning at Big Machine Records.
“For years I asked, pleaded for a chance to own my work,” Swift wrote. “Instead I was given an opportunity to sign back up to Big Machine Records and ‘earn’ one album back at a time, one for every new one I turned in. I walked away because I knew once I signed that contract, Scott Borchetta would sell the label, thereby selling me and my future.”
In August 2019, Swift mentioned she deliberate to re-record her first 5 albums beginning in November 2020. This would offer a authorized method for her to regain the masters to her music, and it may doubtlessly lower the worth of the masters Braun bought.
Taylor Swift couldn’t buy the masters again
After it was reported that Braun bought Swift’s masters to Shamrock Holdings, Swift revealed a letter on Twitter telling followers that she tried to buy the masters from Braun.
In the letter, Swift alleged that Braun wished her to signal a non-disclosure settlement earlier than even discussing a doable deal, writing:
“Scooter’s team wanted me to sign an ironclad NDA stating I would never say another word about Scooter Braun unless it was positive, before we could even look at the financial records of BMLG (which is always the first step in a purchase of this nature). I would have to sign a document that would silence me forever before I could even have a chance to bid on my own work. My legal team said that this is absolutely NOT normal, and they’ve never seen an NDA like this presented unless it was to silence an assault accuser by paying them off. He would never even quote my team a price. These master recordings were not for sale to me.”
RELATED: Taylor Swift Says the NDA Scooter Braun Wanted Her To Sign Was ‘Not Normal’
Her masters have been bought with out her understanding
The non-disclosure settlement will not be the one factor Swift lodged towards Braun. According to Swift’s letter, Braun solely agreed to promote to Shamrock Holdings if the funding fund agreed to not let Swift know of the acquisition earlier than it was full.
“A few weeks ago my team received a letter from a private equity company called Shamrock Holdings, letting us know that they had bought 100% of my music, videos, and album art from Scooter Braun,” Swift wrote.
She continued, “This was the second time my music had been sold without my knowledge. The letter told me that they wanted to reach out before the sale to let me know, but that Scooter Braun had required that they make no contact with me or my team, or the deal would be off.”
At the tip of her letter, Swift additionally let followers know she has already begun re-recording her first 5 albums.