This Is Why the Beauty Industry Is Mad at Kim Kardashian

by Jeremy Spirogis
2019 In Review: The Best Pop Culture-Inspired Sneakers of the Year

Though she made a reputation for herself on her long-running actuality sequence, Keeping Up with the Kardashians — Kim Kardashian is far more than a actuality star. The mother-of-four is now a fledged businesswoman together with her cosmetics model, KKW Beauty and her shapewear line, Skims. She can also be an aspiring lawyer and advocate for jail reform.

In the previous ten years and alter, Kardashian has singlehandedly shaped sure tendencies, whereas inspiring girls to go for sure magnificence seems to be (and physique sorts.) Though Kardashian has executed this for the power and worth of her personal model, it has come at a price.

Many girls imagine that Kardashian and the whole KarJenner household have promoted unrealistic requirements of magnificence. Likewise– the Kim Kardashian impact has killed gross sales of 1 once-popular make-up merchandise.

Kim Kardashian is obsessive about perfection

From her intensive skincare routine to her heavy-handed use of make-up and filters on her social media pages — it’s clear that Kardashian likes to look flawless. She’s been open about her costly magnificence therapies and dermatologist visits over time.

Still, followers usually are not happy about her unrealistic requirements of magnificence, particularly for girls and younger ladies who don’t have entry to her tens of millions. Her total skincare routine includes 17 merchandise and prices greater than $4,000. 

Kim Kardashian has normal-looking pores and skin

In a latest photograph of Kardashian at a Lakers recreation, followers seen that the fact starlet’s pores and skin is fairly, but it surely’s actually not flawless. A Reddit consumer shared a Getty photograph of Kardashian saying,

“She has amazing realistic looking skin, and keep in mind that she has access to the best skin products/treatments in the world. Don’t be deceived by the high skin standards put upon you, flawless skin doesn’t exist in real life, only on Instagram.”

One consumer commented, “I think this is the most human I’ve seen her face look.” Another added, “Literally no one on earth meets their standards of beauty. Not a single human being. Because skin is not a totally smooth surface like plastic. People need to keep that in mind. The goal is for you to never ever be satisfied with your skin and always buy more skincare/makeup/procedures.”

Kim Kardashian has harm mascara gross sales

You may scoff at how influential Kardashian is within the magnificence business. However, the KKW Beauty mogul’s love of false eyelashes has harm mascara gross sales throughout the board. In truth, Kim’s model in addition to Kylie Jenner’s Kylie Cosmetics, Rihanna’s Fenty Beauty, and Lady Gaga’s Haus Laboratories all launched with out a mascara product.

“Kim is one of the biggest beauty influencers in the world,” Kardashian’s go-to make-up artist Mario Dedivanovic instructed CNN, “She’s one of the most looked-at people and women do take their makeup inspiration from her. Mascara will never die but lash extensions are just an easier lifestyle choice for women right now.”

From professionally positioned particular person lashes to strip lashes that you could find on the drug shops, girls from all walks of life can get their fingers on a pair of good lashes.

Leave a Comment