Was ‘Friends’ Just One, Long Advertisement for Starbucks?

by Jeremy Spirogis
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Friends followers are experiencing a little bit of withdrawal. As
the world continues a collective lockdown to sluggish the unfold of the Coronavirus,
 many are turning to Netflix and different
streaming platforms to maintain them occupied. One
show they won’t find streaming right now is Friends
. The collection was
pulled from Netflix in January 2020 in anticipation of its transfer to a brand new residence
in May, and the launch date can’t come quick sufficient. For now, we’ll simply must
take pleasure in some wild fan theories. One of one of the best fan
theories
to this point belongs to Alex Baker, a podcaster, who prompt that Friends
was only one, lengthy Starbucks commercial. While a few of his proof is a bit
of a stretch, his idea is undoubtedly spectacular.

The fan idea suggests Starbucks has the world’s most
efficient advertising and marketing marketing campaign

Back in 2017, Baker took to Facebook to share a idea that Friends
was an elaborate ploy to get the world into the concept of espresso as a luxurious
merchandise. The drawn-out advertising and marketing marketing campaign was the brainchild of Starbucks, in accordance
to the idea. Essentially, the idea argues, that Starbucks wanted to steer
folks into spending obscene
amounts of money on coffee
, by making the drink appear social and hip.

In Baker’s intense, winding conspiracy idea, he attracts
a number of parallels that make it appear solely believable that tv exhibits,
in some ways, affect the actions of on a regular basis folks. For instance, Baker
means that the wildly fashionable TV present Cheers
helped deliver extra folks into bars, maybe on the lookout for the identical comradery that
the on a regular basis drinkers on the Boston-area basement bar discovered.

Cheers, which led to 1993, backed into each Frasier,
which served as its spin-off, after which a 12 months later, Friends. It’s vital
to notice that Frasier
occurred in Seattle, the birthplace of Starbucks. Coincidentally sufficient, that
collection additionally prominently displayed a coffeehouse as a social gathering spot. Baker
theorized that the Friends and Frasier helped get folks out of
the bars and into the coffeeshops.

Baker factors out some essential connections between Friends
and Starbucks

The connection between Starbucks and Friends runs
deeper, in response to the idea than the truth that Rachel Green, Monica Geller,
Ross Geller, Chandler Bing, Joey Tribianni, and Phoebe
Buffay
loved sipping on large cups of espresso. The idea factors out that
Rachel’s final identify may very well be related to the mermaid-branded espresso vendor.
Green is the predominant shade within the Starbucks’ brand. It’s additionally prompt that
Rachel’s hair, within the first season of the collection, appears to be like suspiciously much like
the wavy coiffure on Starbucks’ mermaid brand.

Baker additionally identified that Starbucks received its identify immediately
from Moby Dick. In the piece of traditional literature, Starbuck was the
identify of the primary mate. So, how does that hook up with Friends? Chandler’s
distinctive identify is claimed to be an occupation identify that was as soon as given to candlemakers.
Baker factors out that chapter 119 of the e-book is titled “The Candles.” Taking
it a step additional, Joey
and Chandler lived in apartment 19
.

Did Friends gas the recognition of Starbucks?

Baker’s exceptionally detailed conspiracy idea was clearly
a joke, however everybody has to confess, he does uncover some fascinating
connections. There is one minor situation with the idea, although; Starbucks
may need taken off within the 1990s, however the espresso purveyor was round for years
earlier than Friends hit the airwaves. In 1971, Starbucks opened its first
retailer, however the coffeehouse idea it turned well-known for wasn’t developed till 1984.
If Friends was an elaborate commercial, wouldn’t the masterminds
behind it have executed on it earlier? Maybe, perhaps not.

By 1994, the 12 months Friends
first aired, Starbucks had 425 areas. The espresso large opened its very
first drive-thru operation that very same 12 months. It is feasible that Friends
may have, in a roundabout manner, helped gas the recognition of coffeehouses as a
social gathering area, and, by proxy, helped enhance the recognition of Starbucks,
particularly. In 2004, the 12 months the ultimate episode of Friends aired, Starbucks
had 8,560 retail locations.

So, was all of it an elaborate,
10-year lengthy advertising and marketing marketing campaign? Most seemingly not. It’s nonetheless a enjoyable idea to
take into consideration, and Friends followers need to admit, the zany idea is undoubtedly
properly thought out.  Perhaps when Friends lastly returns to streaming subsequent month,
you’ll seize a Starbucks’ espresso concoction to rejoice its triumphant return.

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